A delegation from Saudia airline recently visited Airbus’s factory in Hamburg to witness firsthand the progress of the largest aircraft deal in the Kingdom’s aviation history. This landmark agreement, signed in May, involves the acquisition of 105 state-of-the-art A320neo and A321neo aircraft, to be distributed between Saudia and its low-cost carrier, flyadeal.

This deal is the latest chapter in the longstanding relationship between Saudia and Airbus, which began in the early 1980s when Saudia became the launch customer for the Airbus A300-600, delivered in March 1984, coinciding with the start of operations to Colombo, Sri Lanka.

Valued at $19 billion, the recent aircraft deal aligns closely with Saudia Group’s Vision 2030 objectives, aiming to transport 330 million travelers, accommodate 150 million visits, and serve 30 million pilgrims.

Speaking to Arab News at the event, Michael Kindsgrab, German Ambassador to Saudi Arabia, said: “This is a great day for German-Saudi economic relations. This is the biggest aircraft deal we’ve ever signed between Airbus and Saudi Arabia and Saudia airlines, so this really leads into the future for more sustainable, ever safer, more comfortable aviation.” He added: “This is a very big sign of the trust Saudia places in Airbus and its ability to make Saudia a happy customer. It’s a very good day for Saudi-German relations. I’m happy to be part of it.”

The deal significantly strengthens Saudi Arabia’s position as a hub for entertainment, sports, and major events, bolstering its global influence. It also boosts local content, fosters business entrepreneurship, and fuels sustainable economic growth for the Kingdom.

Emphasizing a holistic investment strategy, the deal prioritizes local workforce development and technology transfer, fostering innovation across the aviation sector and contributing to local content worth an estimated SR2.5 billion ($670 million). Additionally, the agreement will transform the Saudi small and medium enterprise sector into an essential contributor within Airbus’ global supply chain.

Addressing the Saudi delegation in Hamburg, President of Airbus International Wouter van Wersch described the deal as “a fantastic opportunity for us to strengthen our cooperation.” He continued: “We are ready right here and right now to grow with the Kingdom through its ambitions. We can turn many opportunities into realities.”